Welcome to the SEO Made Simple Resources page. Here I include the tools and resources noted in SEO Made Simple. Please keep in mind that resources are continually being updated so if something is not available, search for a suitable alternative. See you at the top!
-Michael H. Fleischner

Reviews
Whitespark – use this to create a link for customers to leave a 5-star Google My Business Review.
Google My Business – this is an even better way, using the GMB review link generator.

SEO Tools
SEO Site Checkup – use this to do a basic website crawl.
Neil Patel – also a good option for running a quick site scan.
Broken Link Checker – make sure you don’t have broken links on you site.

Site Maps
Google Console – use this to submit your site and upload a sitemap.
Sitemaps XML – generate an xml site map for free.

Keyword Tools
Answer the Public – great way to research keyword ideas.
Keyword Planner – uses Google suggest and other platforms to recommend keywords.

Local Directory Services
MOZ Local – use this to distribute your business information to data aggregators.
Bright Local – use this for manual submission to data aggregators and top-tier directories.
Local Directory List – article from Hubspot listing the most popular local directories.

SEO Software
MOZ – great tool if you’re looking for basic SEO software.
SEMrush – get a 7-day free trial. More powerful than MOZ.
Ahrefs – really good for the more advanced SEO practitioner.

Developer Resources
Upwork – marketplace for finding developers, copywriters, and so much more.
Fiverr – ideal marketplace for the small stuff like logos, editing, and other services.

Royalty Free Images
Pexels – offers free stock photos & videos shared by photographers.
Unsplash – similar to Pexels offering royalty free photos.

Press Release Distribution
Press Releases – Mashable offers a slightly dated list but it’s worth checking out. It includes free PR distribution sites.