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Press & Media

News, press releases, and thought leadership from Big Fin SEO. For media inquiries, contact Michael Fleischner at mfleischner@bigfinseo.com or 609-310-1808.

Press Releases

PRESS RELEASE

July 1, 2026  |  EIN Presswire

Big Fin SEO Launches White-Label Generative Engine Optimization Services for Marketing Agencies Nationwide

Big Fin SEO announces the formal launch of its white-label GEO service line for marketing agencies, enabling agencies to offer AI search visibility under their own brand, without building an internal fulfillment team. The program covers ChatGPT, Google AI Overviews, Gemini, Perplexity, and Claude.

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PRESS RELEASE

June 24, 2024  |  EIN Presswire

Michael Fleischner Launches Comprehensive Online Media Kit Showcasing Expertise and Achievements

Michael Fleischner, TEDx speaker, bestselling author of SEO Made Simple, and founder of Big Fin SEO, announces the launch of his comprehensive online media kit at MichaelFleischnerMedia.com, covering his professional biography, books, speaking engagements, and current projects.

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Thought Leadership

JUNE 30, 2026

SEO Trends in 2026: What Marketers Need to Know

An in-depth look at how AI-powered search, GEO, and evolving algorithms are reshaping digital marketing strategy in 2026.

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JUNE 16, 2026

What Is E-E-A-T in SEO? A 2026 Practitioner Guide

A practitioner’s guide to Experience, Expertise, Authoritativeness, and Trustworthiness, and why E-E-A-T signals matter more than ever for rankings and AI citation.

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JUNE 29, 2026

Why Measure SEO ROI: A Guide for Business Owners

How to connect SEO investment to revenue outcomes, which metrics matter, and how to build a reporting framework that earns executive buy-in.

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JUNE 26, 2026

How to Audit Website SEO: A Practical Guide

A step-by-step framework for conducting a thorough SEO audit, from technical health and on-page optimization to content gaps and backlink analysis.

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Awards & Recognition

🏆 AWARD

DesignRush

Big Fin SEO Named Top SEO Agency by DesignRush

After evaluating Big Fin SEO’s performance with prominent US brands, DesignRush listed Big Fin SEO among the most reputable SEO agencies in Philadelphia, recognizing the agency’s consistent results and client outcomes.

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🏆 AWARD

Clutch  |  2021

Big Fin SEO Wins Clutch Award for New Jersey’s Top SEO Company

Big Fin SEO was named to Clutch’s 2021 list of top B2B companies, recognized for excellence and resilience in digital marketing services. Clutch evaluates service providers based on verified client reviews and market presence.

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⭐ CLIENT REVIEW

Clutch

Big Fin SEO Earns 5-Star Review on Clutch from Quill Marketing

Client Quill Marketing published a 5.0-star review on Clutch following Big Fin SEO’s delivery of SEO strategy and web redesign work. The review recognized Big Fin’s ability to meet all deadlines and deliver measurable results.

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🏆 AWARD

Clutch  |  2020

Clutch Recognizes Big Fin SEO as a 2020 Top B2B Company in New Jersey

Clutch named Big Fin SEO a top B2B company in New Jersey in its 2020 annual rankings, recognizing the agency’s outstanding work in digital marketing and SEO services for businesses across the state.

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Books

📚 BOOK

Michael Fleischner  |  August 2025

SEO Made Simple — New Editions Now Available

Michael Fleischner, founder of Big Fin SEO and bestselling author, announces updated editions of SEO Made Simple, the top-selling SEO book used in classrooms, training programs, and by marketing professionals worldwide. Now available for multiple industries and business types.

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Media Contact

Michael Fleischner

Founder & CEO, Big Fin SEO

📧 mfleischner@bigfinseo.com
📞 609-310-1808
🌐 michaelfleischnermedia.com

Corine RigbyCorine Rigby
SEO Specialist

Corine Rigby is the technical heart of Big Fin SEO’s search engine optimization practice. From deep-dive audits to link acquisition strategy, Corine brings precision and insight to every project, helping clients rank higher and stay visible in an ever-changing search landscape.

What do you do at Big Fin SEO?

At Big Fin SEO, I work behind the scenes to help our clients’ websites sail smoothly and rank higher. From deep-dive technical SEO audits and onsite optimizations to strategic keyword mapping, I make sure everything’s shipshape. I also lead our link acquisition efforts to help boost domain authority and increase organic visibility, so our clients stay ahead of the current.

What do you like about working at Big Fin SEO?

I really enjoy the collaborative vibe and the chance to make a measurable impact on our clients’ growth. It’s rewarding to be part of a tight-knit crew that values both smart strategy and solid execution, and where every win feels like a team victory.

When you go to the beach, what do you love to do?

I love walking along the shore collecting shells, soaking in the sound of the waves, and watching the sunset. It’s the perfect reset.

Laura AyresLaura Ayres
Chief of Operations

Laura Ayres is the operational backbone of Big Fin SEO, ensuring that every client engagement runs on time, on budget, and above expectations. As Chief of Operations, she oversees the day-to-day functions of the agency, supports account managers in delivering standout results, and keeps the entire crew aligned and moving in the same direction.

Before joining Big Fin SEO, Laura served as Executive Director at The CIO Initiative, a leadership organization dedicated to advancing senior technology executives. She held that role for nearly six years across two tenures, developing deep expertise in organizational operations, stakeholder management, and executive-level program delivery.

Background

  • Chief of Operations, Big Fin SEO (current)
  • Executive Director, The CIO Initiative (2018–2021, 2023–2025)
  • Experienced in operations leadership, account management, and team development

LinkedIn Profile

What do you do at Big Fin SEO?

As Chief of Operations at Big Fin SEO, I’m the one making sure the ship runs smoothly. I support our account managers in delivering standout results for clients, assist with day-to-day operations, and help keep everything sailing in the right direction. My role touches nearly every part of the business, ensuring we stay efficient, effective, and ready to ride the next wave of growth.

What do you like about working at Big Fin SEO?

The people, hands down. Our crew is smart, supportive, and genuinely fun to work with, and the same goes for our clients. Big Fin SEO is the kind of place where collaboration, flexibility, and good vibes come naturally. It makes every day feel purposeful (and just a little bit fun, too).

When you go to the beach, what do you love to do?

The beach is my favorite place; it energizes me. When I go, I love to lay in my favorite chair and watch the ocean while my daughter builds sand castles at my feet. Then as a family, we walk the shore to collect shells.

Michael FleischnerMichael Fleischner
Founder & CEO

Michael Fleischner is a digital marketing entrepreneur with more than two decades of experience helping businesses grow their online visibility. He founded Big Fin SEO in 2014 after seeing firsthand that agencies were being asked to deliver services they could not staff, and businesses were being sold SEO programs that produced reports but not results.

Today, Big Fin operates as a white-label GEO and SEO fulfillment partner for marketing agencies nationwide, helping over 1,000 brands achieve measurable search visibility without building internal teams. Michael leads strategy across the agency’s GEO, SEO, paid search, and website development programs.

Credentials & Recognition

  • TEDx Speaker, “The Freelance Journey”
  • Author of SEO Made Simple, The 7 Figure Freelancer, Local Marketing Made Simple, and Blogging Made Simple
  • Featured on the TODAY Show and in USA Today
  • President, American Marketing Association Professional Chapters Council (2022–2023), representing 15,000+ marketers across 70+ chapters
  • Executive Producer, “The Strange” (feature film)
  • Founder, CapitalQuest AI

LinkedIn Profile  |  Media Kit

What do you do at Big Fin SEO?

As Captain and CEO at Big Fin SEO, I navigate our skilled crew through the ever-changing tide of digital marketing solutions. My role involves charting a strategic course, anchoring solid client relationships, and ensuring we stay ahead of industry currents to reel in outstanding results.

What do you like about working at Big Fin SEO?

What I enjoy most about Big Fin SEO is our vibrant, collaborative crew. It’s rewarding to see our combined efforts help businesses ride the waves of online growth, helping them make a lasting impact. Watching our clients elevate their online visibility, expand their reach, and net significant revenue through the strategies we deploy is deeply gratifying.

When you go to the beach, what do you love to do?

At the beach, I love to explore the shoreline, relax under the sun, and dive into a captivating book. I’m always on the lookout for fresh inspiration, particularly anything that resonates with our shark-inspired branding or reminds me of adventures on the open sea!