In an ever-evolving digital landscape, keeping up with the latest SEO strategies and techniques is imperative for any agency aiming for sustainable growth. Search Engine Optimization (SEO) has become a critical element in online success, helping businesses rise through the ranks of Google’s SERPs and achieve online visibility. In this arena, Big Fin SEO’s white […]
In today’s digital era, the world of marketing has witnessed a seismic shift toward Search Engine Optimization (SEO). As a marketing agency, you understand that a powerful SEO strategy can help your clients’ businesses shine brighter in the intensely competitive online marketplace. Yet, creating and managing effective SEO campaigns requires expertise, resources, and time – […]
In today’s digitally-driven world, making your business visible online is imperative. Whether you run a cozy café, a law firm, or a plumbing service, your target audience needs to find you easily and quickly. This is where local search engine optimization (SEO) becomes invaluable. This article goes beyond the basics, diving into the mechanics of […]
With the rise of mobile search and the increasing relevance of local businesses in today’s on-the-go world, local search engine optimization (or Local SEO) has become more important than ever. But what is Local SEO and why should businesses care about it? What is Local SEO? Local SEO refers to the process of optimizing your […]
Introduction Local SEO is crucial for New Jersey businesses aiming to attract local customers. With increased competition and evolving search algorithms, optimizing your online presence is essential. This guide covers detailed strategies to enhance your visibility and rank higher in search results. Why Local SEO Matters Local SEO helps businesses connect with nearby customers searching […]
In today’s fast-paced digital landscape, having a strong online presence is essential for businesses looking to stand out in New Jersey. Whether you’re a local business owner, a startup, or an established brand, working with a professional digital marketing agency in New Jersey can help you achieve your goals. But with so many options available, […]
How to Optimize Your Google Business Profile for Maximum Visibility in New Jersey Increase Visibility with Google Business Profile For local businesses in New Jersey, visibility on Google Maps and local search results can make or break your customer acquisition efforts. Your Google Business Profile (GBP) is one of the most powerful free tools available […]
“Big Fin SEO helped us climb from page 5 to page 1 in under three months. The traffic and the leads speak for themselves.”
One Page Optimization Big Fin SEO Boosting Visibility and Performance with Strategic On-Page SEO Client Overview A service-based business reached out to Big Fin SEO after noticing their key landing pages weren’t ranking, despite investing in content and a modern website. Their traffic was flat, and conversions weren’t meeting expectations. They needed a page-level SEO […]
Comprehensive SEO Audit Big Fin SEO Uncovering Hidden Issues to Unlock SEO Growth Client Overview A national B2B service provider came to Big Fin SEO with a modern website and solid branding but weak organic visibility. Traffic was declining, leads were dropping, and rankings were stuck behind competitors. They needed a complete diagnostic of their […]
Corine RigbyCorine Rigby is the technical heart of Big Fin SEO’s search engine optimization practice. From deep-dive audits to link acquisition strategy, Corine brings precision and insight to every project, helping clients rank higher and stay visible in an ever-changing search landscape.
What do you do at Big Fin SEO?
At Big Fin SEO, I work behind the scenes to help our clients’ websites sail smoothly and rank higher. From deep-dive technical SEO audits and onsite optimizations to strategic keyword mapping, I make sure everything’s shipshape. I also lead our link acquisition efforts to help boost domain authority and increase organic visibility, so our clients stay ahead of the current.
What do you like about working at Big Fin SEO?
I really enjoy the collaborative vibe and the chance to make a measurable impact on our clients’ growth. It’s rewarding to be part of a tight-knit crew that values both smart strategy and solid execution, and where every win feels like a team victory.
When you go to the beach, what do you love to do?
I love walking along the shore collecting shells, soaking in the sound of the waves, and watching the sunset. It’s the perfect reset.
Laura AyresLaura Ayres is the operational backbone of Big Fin SEO, ensuring that every client engagement runs on time, on budget, and above expectations. As Chief of Operations, she oversees the day-to-day functions of the agency, supports account managers in delivering standout results, and keeps the entire crew aligned and moving in the same direction.
Before joining Big Fin SEO, Laura served as Executive Director at The CIO Initiative, a leadership organization dedicated to advancing senior technology executives. She held that role for nearly six years across two tenures, developing deep expertise in organizational operations, stakeholder management, and executive-level program delivery.
Background
What do you do at Big Fin SEO?
As Chief of Operations at Big Fin SEO, I’m the one making sure the ship runs smoothly. I support our account managers in delivering standout results for clients, assist with day-to-day operations, and help keep everything sailing in the right direction. My role touches nearly every part of the business, ensuring we stay efficient, effective, and ready to ride the next wave of growth.
What do you like about working at Big Fin SEO?
The people, hands down. Our crew is smart, supportive, and genuinely fun to work with, and the same goes for our clients. Big Fin SEO is the kind of place where collaboration, flexibility, and good vibes come naturally. It makes every day feel purposeful (and just a little bit fun, too).
When you go to the beach, what do you love to do?
The beach is my favorite place; it energizes me. When I go, I love to lay in my favorite chair and watch the ocean while my daughter builds sand castles at my feet. Then as a family, we walk the shore to collect shells.
Michael FleischnerMichael Fleischner is a digital marketing entrepreneur with more than two decades of experience helping businesses grow their online visibility. He founded Big Fin SEO in 2014 after seeing firsthand that agencies were being asked to deliver services they could not staff, and businesses were being sold SEO programs that produced reports but not results.
Today, Big Fin operates as a white-label GEO and SEO fulfillment partner for marketing agencies nationwide, helping over 1,000 brands achieve measurable search visibility without building internal teams. Michael leads strategy across the agency’s GEO, SEO, paid search, and website development programs.
Credentials & Recognition
What do you do at Big Fin SEO?
As Captain and CEO at Big Fin SEO, I navigate our skilled crew through the ever-changing tide of digital marketing solutions. My role involves charting a strategic course, anchoring solid client relationships, and ensuring we stay ahead of industry currents to reel in outstanding results.
What do you like about working at Big Fin SEO?
What I enjoy most about Big Fin SEO is our vibrant, collaborative crew. It’s rewarding to see our combined efforts help businesses ride the waves of online growth, helping them make a lasting impact. Watching our clients elevate their online visibility, expand their reach, and net significant revenue through the strategies we deploy is deeply gratifying.
When you go to the beach, what do you love to do?
At the beach, I love to explore the shoreline, relax under the sun, and dive into a captivating book. I’m always on the lookout for fresh inspiration, particularly anything that resonates with our shark-inspired branding or reminds me of adventures on the open sea!
